Tag: YuLife

  • Peering into the future of healthcare… Highlights from Insurtech Insights 2025

    Peering into the future of healthcare… Highlights from Insurtech Insights 2025

    Insurtech Insights 2025 brought together the world’s leading technology innovators, all vying to prove the value of their products.

    We wanted to learn more about the health tech promising to further improve the health and wellbeing services available to businesses when they invest in Group Health Insurance and other health and wellbeing policies.

    With lanyards at the ready, we entered the Intercontinental London at The O2…

    The women’s health app developed by an Oscar-winner

    photo of Anya founder Chen Mao Davies at Insurtech Insights 2025

    It’s not every day you get to speak to an Academy Award winner-turned women’s health innovator.

    But Chen Mao Davies, CEO and Founder of Anya, is exactly that. She previously worked as a computer scientist helping create visual effects for major Hollywood films. Her movie career reached an unsurpassable peak when her work helped films Blade Runner 2049 and Gravity both win a Bafta and Oscar for best visual effects.

    Chen’s unlikely career switch came after experiencing breastfeeding, postnatal depression, and new parenthood challenges and discovering the level of support available was inadequate.

    “I found it very hard to access any support from midwives, doctors or health visitors because they don’t work around the clock and the NHS is very stretched,” said Chen. “I found it very hard to find any evidence-based digital support. So I decided to set up the business called Anya, which is named after my daughter.”

    Anya is a women’s health app that combines AI technology and human specialists to provide 24/7 healthcare and companionship during a women’s health journey including fertility, pregnancy, parenting, menopause, and menstrual health.

    “It is like a healthcare professional downloading her brain and uploading it to AI,” she says.

    “You can ask any questions and get practical and emotional support from the Anya AI chatbot. And when they want to talk to a specialist, they can simply talk to them within the chatbot. Our team of healthcare professionals all get push notifications when someone’s calling and one of them will come to the chatbot to talk to you.”

    Anya also offers personalised content & self-care plans, 1-2-1 video consultations, webinars, virtual drop-ins, and peer support communities.

    The app has been widely adopted by the NHS, serving 7.2m people in the UK and won the National AI Awards for Healthcare 2024.

    The API that unites health data from wearables and apps

    Photo of Michael Economou at Insurtech Insights 2025

    People are collecting more and more health data. One study found that more than a third of American adults use a health app or fitness tracker of some description. UK surveys draw similar conclusions.

    However, data is usually housed on different platforms and is not joining up, particularly when it comes to wearable health tech.

    Michael Economou from Terra API, told me how they are unifying health data from different sources onto a single platform.

    “Everything you can imagine is on the Terra API,” said Michael. “We’ve already integrated with hundreds of wearable devices like Apple Watch, Garmin etc, sensors like Continuous Glucose Monitoring and health apps like Strava, MyFitnessPal and so many more.”

    From this, he says, it’s possible to gain a more accurate picture of an individual’s health and wellbeing. It also provides the basis for creating more tailored gamified health and wellbeing challenges and rewards, relevant to groups or individuals.

    “This data can be used to drive better engagement through gamification and drive healthy behaviours. It’s very important for health insurance companies to have positive touch points with their customers, and this helps increase that.”

    He also sees it as part of the preventative health model.

    “Employee gamification elements helps keep people healthier, that means absences are reduced and productivity is increased. And this is being done through very simple steps, for example by promoting physical activity, better sleep and better nutrition.”

    Retinal scanning that sees beyond eye health

    photo of Benny Zee and colleague at Insurtech Insights 2025

    Retinal scans have long been used by ophthalmologists to diagnose and monitor eye diseases such as diabetic retinopathy. But their potential use goes deeper than that.

    Benny C. Y. Zee has a PhD in Biostatistics and is Founder and CEO of Health View Bioanalytic. His company uses retinal imaging technology combined with AI and machine learning to assess the risk of a series of ailments early, including: depression, diabetes, dementia and schizophrenia.

    “We discovered that the accuracy of our technology is significantly higher than other deep learning methods when we were working on stroke risk assessment,” said Benny. “We founded the company after our US patent was granted, and started working on various other health indications.”

    The key here, he says, is early intervention:

    “If you can intervene early things are much easier to treat and manage, rather than waiting for it to get serious,” said Benny. “This is true with both physical and mental health issues.”

    Incentivising wellness: the gamification revolution

    Photo of YuLife’s Kate Whitelock interviewing Sammy Rubin, Yulife Founder, and MetLife’s SVP & General Manager, Dominic Grinstead.

    YuLife’s Kate Whitelock hosted a “fireside chat” between YuLife Founder & CEO, Sammy Rubin, and MetLife’s SVP & General Manager, Dominic Grinstead.

    The two companies recently joined forces on a new Group Income Protection solution combining YuLife’s gamification technology with MetLife’s traditional insurance model.

    Sammy is a powerful advocate of the power of transforming health and wellness into a game-like experience, where people get rewarded for achieving certain milestones.

    He realised the potential of gamifying health when observing the large numbers of people he would see playing games on their phones during idle moments. If we are to improve people’s health, he figured, we need to be where they are and give them games that incentivise healthy habits.

    Dominic from Metlife mentioned that 2.8m people are currently on disability benefits, which is 800,000 more than before the pandemic. Mental health and musculoskeletal disorders currently top the list of driving factors.

    Like Sammy, he discussed the importance of early intervention – a common theme amongst the health technologists we spoke to.

    Is this the future of health insurance?

    In recent years, the added value services offered on health insurance plans have gone from a nice to have, to a core part of many policies. Our team of consultants keep up-to-date with all the latest services included on Group Health Insurance plans, and ensure our clients are fully informed about them. Insurtech Insights 2025 proved that more innovations could be on the way, particularly in the area of preventative care.

    For Engage Health Group, the conference was an early sight of some of the technologies that could find their way onto Company Health Insurance, Income Protections plans and other employee health and protection policies in the near future.

    If you need help arranging and implementing health insurance, life insurance or other employee benefits policies, then contact our award-winning team for personalised advice, bespoke strategies and market-wide quotes. Call  01273 974419 or enquiries@engagehealthgroup.co.uk.

     

     

  • 8 mental health insurance options for UK businesses

    8 mental health insurance options for UK businesses

    Insurers are only too aware of the growing demand for mental health support. That’s why they’ve been busy developing their policies to better support people with varying emotional and mental health needs.

    All health insurance providers offer some form of mental health support in their business plans, even if standalone mental health insurance is not available as a distinct policy.

    It’s easy to undersatand why insurer’s are making improvements in this area.

    Businesses today are increasingly looking to support employees with their mental health and wellbeing.

    According to the Health and Safety Executive (HSE), 46% of all work-related ill health cases are linked to stress, depression, or anxiety.

    In this article, we explore what the UK’s eight leading health insurers offer in terms of mental health support.

    Contact our award-winning team to receive free impartial advice and a complimentary quotation service. Engage Health Group compares policies across the market and reviews any policies you have in place to ensure they’re offering the best value.

     

    What mental health support is commonly offered by health insurers?

    All the leading health insurance providers offer some form of mental health support for their business customers. Many of the support mechanisms they offer are quite similar. For example, Employee Assistance Programmes (EAPS) are offered by all eight insurers featured in this article.

    EAPs are designed to provide emotional support across a wide range of issues. These include psychological stresses and strains related to work, finance, family relations, addiction issues and much more. Support is provided via an online platform which includes access to therapists and, often, specialists in different fields (such as legal and financial).

    EAPs usually come with general wellbeing advice and exercises too, so you don’t need to be experiencing a crisis to benefit. You can read more about EAPs here.

    Another important thing to mention is that mental health support is usually more advanced on Corporate Health Insurance plans which are typically offered to companies with 250-plus employees.

    Finally, as it’s 2024, all the leading Group Health Insurance providers provide some form of wellbeing app or online platform with their policies.

     

    8 insurers offering mental health coverage for employees

     

    1.     Aviva Health

    Aviva’s corporate health insurance plans support various mental health needs. Members can easily access its mental health support services through digital tools, which provide security to all its users.

    Aviva’s mental health offering includes:

    • Unlimited Mental Health Support: Aviva offers unlimited access to mental health specialists via a GP referral, ensuring you can get help when needed.
    • Counselling & Therapy: Up to 28 days of inpatient and day patient mental health treatment and access to outpatient services like cognitive behavioral therapy (CBT) and counselling.
    • Apps & Tools: Members can use the Aviva Digital GP app, which provides online GP consultations and self-management resources for mental health, including access to virtual therapy sessions. In addition, you can choose a GP by reviewing their profiles and also get repeat NHS prescriptions.

    NOTE: Access to services may vary depending on which Aviva Business Health Insurance plan you opt-for. Contact one of our expert advisors for expert assistance.

     

    2.     AXA Health

    AXA Health has a Defaqto 5-star rating and offers mental health coverage to support employees at different stages of their mental health journey. Many of its mental health support services are also available for SMEs, providing access to a wide range of specialists and treatments.

    AXA’s mental health services include:

    • Dedicated mental health line: 24/7 access to a confidential mental health helpline, where staff can speak directly with counsellors and mental health professionals.
    • Inpatient & outpatient support: AXA’s plans cover a range of treatments, from CBT and counselling sessions to more intensive psychiatric care.
    • Apps and tools: The AXA Health App allows staff access to personalised mental health assessments and resources that track your mental wellness over time. By being proactive with the app, you can make small recommended changes that lead to healthier habits over time.

    NOTE: Available services may vary depending on which Aviva Business Health Insurance plan you opt-for.

     

    3.     Bupa

    Bupa is well-known for its mental health support, providing flexible options to address mental health concerns. Preventive care and ongoing therapy are both catered for.

    Bupa’s mental health services include:

    • Unlimited mental health treatment: Bupa covers treatment for a variety of conditions, including stress, anxiety, and depression. This includes both inpatient and outpatient care.
    • No GP referrals needed: Members don’t need a GP referral to access counselling services, making it easier for them to get help.
    • Apps and tools: The Bupa Blua app offers articles, self-help guides, and tools to manage stress and anxiety. Bupa’s online resources hub, Healthy Me, also provides additional advice from experts.
    • 24/7 mental health support line: Bupa offers a confidential helpline that connects directly with trained counselors.

    NOTE: Available services may vary depending on which Bupa Business Health Insurance plan you select. Contact one of our experts to discover which policy best fits your needs.

     

    4.     Freedom Health Insurance

    Freedom Health Insurance provides coverage for mental health support via virtual and in-person options.

    • eMed Virtual GP Service: Offers quick access to unlimited mental health consultations with doctors via their eMed GP app, allowing you to get help from home 24/7, 365 days a year.
    • Inpatient & outpatient treatment: Freedom Health Insurance covers short-term and long-term mental health conditions, offering therapy, counselling, and psychiatric care when necessary.
    • Optional mental health coverage: Employers can add mental health support to their corporate plans, providing tailored mental health services based on the company’s needs.

    NOTE: Available services may vary depending on which Freedom Business Health Insurance plan you select.

     

    5.     Vitality

    Vitality LogoVitality takes a proactive approach to mental health insurance, focusing on wellness and preventative care. Its plans promote mental wellbeing and offer various tools to help its members manage mental health before it gets worse.

    Services included on Vitality’s business plans include:

    • Counseling & therapy: Coverage includes talking therapies such as CBT and counselling sessions, helping members access support in the early stages of mental health difficulties.
    • Subscription to Headspace: Including guided meditations, and yoga sessions
    • Apps and tools: The Vitality Member app offers a range of digital tools and resources for mental health self-care, including wellness trackers, guided meditations, and stress management techniques. The app also provides discounts from its partners to help you manage stress, eat better, lose weight, and quit smoking.
    • Comprehensive mental health cover: Vitality offers ‘bolt-on’ inpatient and outpatient mental health treatment.

    NOTE: Available services may vary depending on which Vitality Company Health Insurance plan you select. Arrange a free consultation with one of our expert advisors to discover which policy best fits your needs.

     

    6.     Western Provident Association (WPA)

    WPA is known for its personalised approach to health insurance. They focus on providing mental health care as an “add-on” to its core products, including access to treatment and ongoing support.

    Services included on WPA’s business plans include:

    • Extensive Mental Health Cover: WPA covers a wide range of mental health conditions, including anxiety, depression, and other psychiatric disorders – this includes access to treatment and ongoing support.
    • Employee Assistance Programs (EAPs): Like other insurers, WPA offers mental health support for employees, including counselling, advice, and work-life balance tools through its EAP. This cover is available to all WPA members and their families. In addition, remote access through the WPA Helpline is available to everyone above 16 years old every day of the year, 24/7.
    • Apps and tools: Members can use the WPA Health App, which provides access to mental health resources, wellness tracking, and virtual consultations. You can also make and track claims 24/7 through the app, view membership documents, and send and receive messages with WPA through a secure messaging system.

    NOTE: Available services may vary depending on which WPA Company Health Insurance plan you select.

     

    7.     Benenden Health

    Benenden Health provides affordable health care, focusing on mental health support for employees. They offer straightforward coverage to help employees manage mild to moderate mental health issues.

    Services included on Benenden’s business plans include:

    • Mental health support line: Employees can access free, 24/7 mental health support after six months of membership, giving them direct access to counsellors for issues like stress and anxiety.
    • Short-term therapy: Benenden provides up to 6 sessions of therapy or counselling for employees facing mental health challenges.
    • Apps and tools: The Benenden Wellbeing Hub offers mental health articles, self-help guides, and wellness tools to help employees manage their mental health independently.

    NOTE: Available services listed above may vary according to which Benenden Company PMI plan you select. Arrange a free consultation with one of our award-winning advisors to discover which policy best fits your needs.

     

    8.     YuLife

    YuLife is a tech-first provider that delivers its health insurance plans through Bupa. Along with Bupa’s mental health support services, businesses also get access to YuLife’s app.

    Services on YuLife’s offering include:

    • Insurance-free assistance: A major benefit of YuLife is that it’s available to anyone, even if your employees aren’t part of their insurance coverage. Your employees can access the app’s wellness and employee perks platform, which includes virtual GP consultations, EAPs, and wellbeing challenges.
    • Employee Assistance Programs (EAPs): YuLife provides access to counselling, mental health assessments, and emotional support through its EAP services.
    • Apps and tools: The YuLife Employee App includes wellness trackers, mindfulness exercises, and access to mental health support, encouraging mental health management.
    • Bupa mental health support: (See Bupa’s offering above.)

    NOTE: Available services may vary depending on which YuLife package you choose.

     

    Which policy best supports your employee’s mental health?

    The truth is there’s no one answer to this question. Each policy has its own strengths and weaknesses, while each business need differs.

    As an employee benefits consultancy we can help you make the best possible decision by doing the following:

    • Taking the time to understanding what kind of coverage you’re looking for, the number of people you’d like to cover and how much you’re able to invest
    • Gathering a range of quotes from different providers and outlining the key mental health services they offer
    • Considering how the policy will interact with any products or policies you already have in place. For example, do you already have a cash plan or EAP in place?
    • Reviewing any current health and protection policies you have in place to ensure you’re receiving the best value

    The award-winning advisors at Engage Health Group are here to answer all your questions and give advice in your best interests. Simple call 01273974419 or email enquiries@engagehealthgroup.co.uk to arrange a free consultation.

     

  • Engage compares & contrasts all major UK health insurers (so you don’t have to)

    Engage compares & contrasts all major UK health insurers (so you don’t have to)

    You’ll find many insurance brands vying for your attention when looking for Group Health Insurance.

    At Engage Health Group, we consider all insurers and their various offerings before matching our clients with a policy. There are eight main insurers we work:

    • Aviva Health
    • AXA PPP
    • Bupa
    • Freedom Health Insurance
    • Vitality
    • WPA (Western Provident Association)
    • Benenden Health
    • YuLife

    (Note: other brands exist, but they sell insurance offerings from one of the main providers rather than a distinct offering.)

    Most insurers offer similar core medical benefits, but each has its own unique terms & conditions and pricing structures. The typical exemptions include chronic conditions (incurable and long-term ailments) and pre-existing conditions experienced before the policy starts.

    It’s worth noting too that each provider is expanding the digital services they offer to support mental health and broader employee wellbeing.

    Which insurer has the right policy for your business? Our team of award-winning brokers compare and contrast policies from all the providers to ensure businesses get the best available deals. Call 01273 974419 or email enquiries@engagehealthgroup.co.uk for a FREE consultation.


     

    1. Aviva Health 

    Aviva Health is one the biggest players in the UK health insurance scene, offering a wide range of packages aimed at different business types. Some of its highlight offerings include: extensive cancer cover, dedicated mental health support through its ‘Mental Health Pathway’ and a ‘BacktoBetter’ initiative designed to help those with musculoskeletal disorders.

    A notable characteristic of Aviva’s health offerings is choice. Businesses can opt for relatively simply plans or, for corporate businesses, fully customisable plans.

    Main office locations:

    Eastleigh / Sheffield

    Businesses catered for:

    • Small businesses (one to 99 employees)
    • Medium-sized businesses (100 to 249 employees)
    • Corporate businesses (250+ employees are served under its flexible ‘Optimum’ package)

    Origins:

    • Founded as Norwich Union Healthcare 1990
    • Merged with CGU to become CBNU 2000 – to then become part of the Aviva Group


     

    2. AXA PPP

    As the second-largest health insurer in the UK, AXA PPP provides wide and varied offerings. It provides all the things you would expect, including: standard inpatient treatment, cancer cover, and diagnostic tests and scans. Again, AXA’s plans can be easily tailored to include added-value services such as mental health cover, therapy, travel insurance, and optical and dental care.

    Main office locations:

    Tunbridge Wells / Leicester

    Businesses catered for:

    • Small-Medium businesses (1 to 249 employees)
    • Corporate (250+ employees)

    Origins:

    • Established as the London Association for Hospital Services 1938
    • Acquired by the wider AXA Group 1999
    • Acquired Bournemouth-based specialist online PMI provider, Health-on-Line 2012
    • Acquired SimplyHealth / Permanent Health Company 2015

     


     

    3. Bupa

    A not-for-profit organisation, Bupa is one of the most recognisable names in the UK health insurance industry. Bupa offer the classic health insurance options (in-patient / day-patient treatments), with the option to incorporate full out-patient cover.

    Bupa offers four different options for small businesses, ranging from Select Custom up to Select Complete (the latter, as the name would suggest, offering the most comprehensive cover).

    Main office locations:

    Staines / Manchester

    Businesses catered for:

    • Small-Medium businesses (1-249 employees)
    • Corporate businesses (249+ employees)

    Origins:

    • Founded 1947 (one year prior to NHS)

     


     

    “Not only did Engage Health save us a lot of money on our health insurance and benefits, they also did all the hard work for us in an area that can be a bit of a minefield!”

    For a free consultation and impartial advice contact our award-winning team on 01273 974419 or enquiries@engagehealthgroup.co.uk. 

     


     

    4. Freedom Health Insurance

    freedom health insurance logo

    Freedom Health Insurance is a specialist health insurer offering innovative products and services to businesses. But it’s also underpinned with the kind of services you would expect from a Group Health policy, including full cover for inpatient and day-patient treatment, accommodation in private hospital rooms and extensive cancer cover.

    Main office locations:

    Bournemouth

    Businesses catered for:

    • Small-Medium business
    • Corporate

    Origins:

    • Freedom Health is a family-run company founded in 2003.


     

    5. Vitality

    Vitality is an innovative provider in the UK, particularly in the digital space. For example, its Active Rewards Scheme rewards members for keeping fit and living healthily. This digital app allows members to log their healthy activities (e.g., step-count, gym workouts, swimming metres), and in return members build up points for discounts on products/perks with partner companies!

    However, it also offers the classic health insurance services – inpatient and day patient coverage (covering hospital and consultant fees), outpatient surgery, cancer care, virtual GP appointments, mental health support and more.

    Main office locations:

    Bournemouth / Stockport

    Businesses catered for:

    • Small-Medium business (1 to 249 employees)
    • Corporate (for 100+ employees)

    Origins:

    • Originally PruHealth: 2004 marked the beginning of a joint venture between Prudential / Discovery Group
    • 2010: Became Vitality after Discovery bought Prudential out of their share
    • Acquired Standard Life Healthcare

     


     

    6. WPA (Western Provident Association)

    WPA is a well-established not-for-profit health insurer in the UK market, offering flexibility in their health and wellbeing initiatives. Their schemes can suit specific business needs, with a wide range of services including at-home nursing, private ambulance transport, EAPs, private cover, cancer care, and mental health support.

    Some of the optional extras include things like Overseas Emergency Treatment, GP Services, Dental Care and a Cash Plan arrangement.

    Main office locations:

    Taunton

    Businesses catered for

    • Small-Medium business
    • Corporate

    Origins:

    • Founded 1901

     


     

    7. Benenden Health

    A not-for-profit organisation, Benenden Health offer private healthcare that complements the NHS, giving members access to a range of services – private diagnostic tests, treatments, 24/7 virtual GP, mental health support, physiotherapy and more. While Benenden doesn’t offer the same depth of coverage as other providers on this list, it can be a useful option for businesses with a lower budget.

    Benenden function as a ‘mutual’ society, meaning it is run both by and for its members. Members have a say in how the organisation is run, helping with key decisions. The lowest-cost private healthcare offering from Benenden comes in at £12.80 per employee, per month.

    Main office locations:

    Kent

    Businesses catered for:

    Best suited to smaller businesses which cannot afford more extensive policies.

    Origins:

    • Founded 1905: originally to provide treatment for postal workers suffering from Tuberculosis

     


     

    8. YuLife

    YuLife is a tech-driven insurance company, allowing customers to access healthcare and wellbeing services through its digital app. The YuLife app is aimed at rewarding small behavioural changes in everyday life. Now partnered with Bupa, customers can access private group health insurance directly through YuLife. The aim is to combine cutting edge technology with the resources of a major health insurance provider.

    Main office locations:

    London

    Target audience for health insurance:

    • Small-Medium Business
    • Corporate

    Origins:

    • Founded 2016

     


     

    Need help with your Group Health insurance scheme?

    Engage Health Group is a health insurance brokerage and consultancy which helps businesses negotiate the health and wellbeing marketplace. We work on behalf of businesses, not the insurance industry, so you can be rest assured that you’re getting advice you can trust.

    As well advising on Group Insurance, we also advise on Group Life, Group Income Protection, Group Critical Illness and many other aspects of workplace health and protection.

    Contact our expert team at enquiries@engagehealthgroup.co.uk or call 01273 974419 for FREE no-obligation advice and support.